CES 2009: FranklinCovey Products Releases CRM for SMB with PlanPlus Online Business Edition

FranklinCovey Products announced today the release of the PlanPlus Online Business Edition which provides companies with a proven methodology of dynamic planning, sales, project and marketing tools to focus and execute on company, department and personal goals.

The PlanPlus Online Business Edition is built on COMPLETExRM, xRM’s™ xRM™ foundation, which delivers Enterprise 2.0 CRM for small to medium businesses and provides companies with CRM functionality online anytime, anywhere through any Web browser.

“We’re pleased to release the PlanPlus Online Business Edition and recognize this as a very important step in the strategic expansion of PlanPlus Online features and capabilities,” said Jeff Anderson, Senior Vice President of Product Management at FranklinCovey Products. “From the beginning, we knew that by combining technology with methodology we’d create a truly unique product that could serve individuals as well as businesses of all sizes. Our customers verified this at every development step telling us they had a tremendous need for customizable planning, sales, marketing and project management business tools.”

Last September, FranklinCovey launched PlanPlus Online, an online planner, organizer and contact manager for the SMB market. This was followed by the PlanPlus Online Sales Edition which includes the features of PlanPlus Online while allowing users to access critical sales data to track, report and coordinate any and all information critical to a sales pipeline.

The PlanPlus™ Online product offerings allow individuals and SMBs to dynamically extend traditional Customer Relationship Management (CRM) functionality through an inexpensive and flexible Software-as-a-Service (SaaS) foundation to a variety of business processes and transactions, allowing them to fulfill everyday business goals in a much more profitable and productive way.

“In today’s economy, a person’s primary concern is the ability to accomplish more with less,” said Anderson. “We believe the way to measure a person’s effectiveness is through their individual productivity. With PlanPlus Online, users get a rare combination of technology with FranklinCovey’s proven methodology that has already helped thousands of businesses be more effective and productive.”

The PlanPlus Online Business Edition provides an organization with the ability to manage tasks, calendar and track company projects from anywhere at anytime through any Web browser on a laptop or desktop computer. Mobile access is also available for smartphone users to track tasks, appointments and contacts. Customization of plans, processes and projects can be completed in a few steps regardless of a users’ technical ability.

PlanPlus Online Business Edition includes:

· Customizable plans, processes and projects: ensures projects are done “the company way”

· Online collaborative calendaring: allows for more effective planning and project management for a team or an entire organization

· E-mail Marketing Module: create targeted marketing campaigns that effectively and efficiently reach out to leads and customers

· Sales pipeline and business process tools: that help forecast sales, track leads, and create and close opportunities

· List management capabilities: helps capture, organize, and manage all customer opportunity, lead, and contact information

· Project management tools: empowers staff to deliver projects on time and on budget

· Custom Web form creation: provides quick links to customer surveys

While PlanPlus Online Business Edition is priced at $59.95 per month with an annual agreement and is available, users can register for a free 30 day trial immediately by calling 1-800-819-1812 or by visiting https://www.planplusonline.com or through any FranklinCovey retail store. Annual and multi-user pricing is also available. For more information about FranklinCovey Products, including a free 30-day trial of the PlanPlus Online Business Edition please visit www.franklinplanner.com.

About FranklinCovey Products

FranklinCovey Products helps individuals and organizations worldwide achieve greater productivity, effectiveness and success. Some of the Company’s best-known consumer products include the popular FranklinCovey Planning System™, PlanPlus Planning Software™, PlanPlus Online™, as well as a line of binders, business cases, totes, other productivity and organizational tools and accessories. FranklinCovey Products are sold in more 15,000 retail outlets across North America including 70 FranklinCovey stores. Globally, FranklinCovey Products are sold throughout Europe, Asia, Australia and the Middle East.

About COMPLETExRM

COMPLETExRM is the leading provider of Enterprise 2.0 CRM solutions for SMB built on its xRM™ Foundation. Utilizing a Java-based Service-Oriented Application, the xRM Foundation enables companies to customize their dynamic transactions to adjust to the new business needs of dynamic relationships. Using its xRM Foundation, COMPLETExRM creates private-label or OEM customer relationship management (CRM) offerings. FranklinCovey has partnered with COMPLETExRM to develop and deliver PlanPlus™ Online, a Web-based, Software-as-a-Service (SaaS) application that allows worldwide customers to apply FranklinCovey planning methodology combined with dynamic relationship management services via the Internet. For more information, please visit www.completexrm.com.

- Via TechShowWIRE.com [Inbox MM] [BUSINESS WIRE]