BroadSoft and Microsoft Bring Unified Communications to Businesses of All Sizes

Integrated telephony, desktop applications eliminate traditional equipment and support costs.

GAITHERSBURG, Md. and REDMOND, Wash., Oct. 7 - Today
BroadSoft Inc., a leading provider of voice over Internet protocol (VoIP)
application software, and Microsoft Corp. announced the general
availability of a hosted unified communications service for business from
BroadSoft, based on Microsoft software.

By providing the advantages of hosted software plus services, BroadSoft
and Microsoft enable businesses of all sizes to decrease infrastructure
costs, improve productivity, and enhance communications integrated with
their applications and processes. Unified communications integrates
communication options such as instant messaging, e-mail, phone and video.
It also enhances business processes by integrating communications features
with business process software, including customer relationship management,
accounting and enterprise resource planning.

“Our combined hosted unified communications solution is moving the
market to a new era where voice, data and video are seamlessly integrated,
which allows service providers to bring to market next-generation
communication services to their customers,” said Michael Tessler, CEO and
president of BroadSoft. “This solution also delivers productivity benefits
for small and medium-sized businesses and large businesses by integrating
telephony and desktop applications without the carrying costs of premise
equipment and support.”

Built on the Microsoft Solution for Hosted Messaging and Collaboration
(HMC) version 4.5 and integrated with BroadSoft’s BroadWorks business
telephony platform, the unified communications offering helps improve the
efficiency of how employees communicate, increasing productivity across all
functional areas.

“Today’s announcement with BroadSoft is another step in Microsoft’s
software plus services strategy to provide customers with the power of
choice for their cloud computing initiatives,” said Alex Danyluk, industry
director, global telecom business for the Communications Sector at
Microsoft. “With a hosted solution, service providers have the opportunity
to offer small and medium-sized businesses powerful productivity tools
often only available to larger corporations.”

About BroadSoft(R)

BroadSoft provides VoIP application software that enables the delivery
of hosted telephony and multimedia services. Its award-winning flagship
BroadWorks(R) technology empowers wireless, wireline and cable carriers to
deliver next-generation voice and multimedia applications and advanced
features that enable them to increase revenue, enhance competitive
differentiation and elevate customer satisfaction. BroadSoft’s family of
carrier-class software products delivers the scale, open architecture and
reliability that the world’s leading telecommunications companies demand to
serve mission-critical enterprise and residential broadband customers.
BroadSoft provides VoIP applications to seven of the top 10 and 13 of the
top 25 largest carriers worldwide, as measured by recent annual revenue,
including Korea Telecom, KPN, SingTel, Sprint, Telefonica de Espana,
Telstra, T-Systems, and Verizon. For additional information, go to
http://www.BroadSoft.com .

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in
software, services and solutions that help people and businesses realize
their full potential.

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