INTEL’S CRAIG BARRETT AND CISCO’S JOHN CHAMBERS TO KEYNOTE AT 2009 CES TECHNOLOGY AND EMERGING COUNTRIES PROGRAM

July 10, 2008

TEC Program Highlights Access to Technology as a Basic Human Right

Arlington, Va., July 10, 2008 – The Consumer Electronics Association (CEA)® today announced that Craig Barrett, chairman of Intel Corp., and John Chambers, chairman and CEO of Cisco, will speak at the 2009 International CES ® as a part of the second annual Technology and Emerging Countries Program (TEC), which focuses on the role technology plays to further economic growth. Produced by CEA, the 2009 International CES, the world’s largest tradeshow for consumer technology, returns to Las Vegas, January 8-11, 2009.

The TEC program, which will be featured as a keynote session at the 2009 CES, is scheduled for 1 – 4 p.m., Friday, January 9, in the Venetian’s Palazzo Ballroom.

“The Technology and Emerging Countries program at CES is an excellent opportunity for industry and government leaders to discuss technology’s impact on developing economies and share ideas for future advancement,” said Gary Shapiro, president and CEO, CEA. “Craig Barrett and John Chambers are long-time advocates for education and sustainable development in emerging countries. Their commitment to innovation and passion for utilizing technology for economic growth are inspirations, and we are thrilled to welcome back these compelling speakers to the 2009 International CES.®

Craig Barrett has served as chairman of the board of Intel Corp. since May 2005, and has been a leading advocate for improving education in the U.S. and around the world. He is a vocal spokesman for the value technology can provide in raising social and economic standards globally. In addition to serving as Intel’s chairman, Barrett also is chairman of the Intel Foundation which contributes tens of millions of dollars to education and nonprofit organizations in communities around the world. Barrett is also chair of the United Nations Global Alliance for Information and Communication Technologies and Development (UN GAID), and co-chairs the Business Coalition for Student Achievement and the National Innovation Initiative Leadership Council. Through his role with the UN GAID, Barrett partnered with the International Telecommunications Union and World Bank to develop the Connect Africa initiative to improve Internet connectivity across the continent. He is also one of the business executives co-leading the “Partnership for Lebanon,” delegation in partnership with the U.S. State Department to provide resources for the reconstruction of Lebanon.

John Chambers is chairman and CEO of Cisco. Since January 1995, when he assumed the role of CEO, Chambers has grown the company from $1.2 billion in annual revenues to approximately $40 billion. In November 2006, he was named Chairman of the Board, in addition to his CEO role. Chambers plays an active role in philanthropic activities worldwide. Chambers recently traveled to China with other U.S. private and public sector leaders as members of a U.S. Business Roundtable delegation. Cisco has committed $45 million to support rebuilding efforts in China’s earthquake-affected Sichuan Province. He also received the Award for Corporate Excellence for Cisco’s partnership with His Majesty King Abdullah II of Jordan and the World Economic Forum to develop the Jordan Education Initiative, to improve education to Jordan’s citizens. Chambers was also on the forefront of the 21 st Century School Initiative, working to improve educational opportunities for the Gulf Coast areas affected by Hurricane Katrina. Additionally in 2006, in partnership with the U.S. State Department, he co-led a delegation to form the “Partnership for Lebanon,” a group of business leaders working to provide resources for the reconstruction of Lebanon.

The 2009 International CES will feature more than 2,700 exhibitors debuting their latest consumer technology products across 30 product categories including digital entertainment, wireless, digital imaging, audio and more. For more information and to register to attend the 2009 International CES, visit www.CESweb.org, the interactive source for CES information.

About CEA:
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $161 billion U.S. consumer electronics industry. More than 2,200 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES – Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org.

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UPCOMING EVENTS

* Digital Downtown (D2)
June 12-14, 2008, New York, NY
* ConnectionsTM:The Digital Living Conference and Showcase
June 24-26, 2008, Santa Clara, CA
* SINOCES 2008
July 10-13, 2008, Qingdao, China
* Building Blocks
August 4-7, 2008, San Jose, CA
* CEA Industry Forum
October 19-22, 2008, Las Vegas, NV
* Digital Hollywood
October 27-30, 2008, Hollywood, CA
* EHX Fall 2008
November 4-7, 2008, Long Beach, CA
* CES New York Press Preview featuring CES Unveiled @ NY
November 11, 2008, New York, NY
* Future of Television East
November 18-19, 2008, New York, NY
* 2009 International CES
January 8-11, 2009, Las Vegas, NV
* Digital Music Forum East
February 25-26, 2009, New York, NY
* CEA Washington Forum
April 22-23, 2009, Washington, DC
* Digital Patriots Dinner
April 22, 2009, Washington, DC