YouTube-Monster Mash-Up with a Twist: If You’re an Employer in Need of a Video, VideoJobShop Has One

VideoJobShop.com gives employers and jobseekers a new, low-cost way to connect, using the fastest growing
segment of the Internet — video. Employers may select from a library of
pre- recorded videos in English and Spanish, or they can post their own
custom video.

The site is a spin-off of RealPeopleRealStuff.com, a video ad site that
topped the list of 2007’s most popular sites by users of startup-tracking
Springwise.com.

VideoJobShop brings many firsts to the Internet:

A first for jobseekers: With the VideoJobShop-Facebook widget, users
can integrate their video resumes on VideoJobShop with Facebook to get
feedback from their Facebook friends.

A first for employers: With the VideoJobShop library, employers can
create a recruitment ad without the need to produce their own video. And
unlike other video services and employment sites, posting at VideoJobShop
starts at a remarkably low $25 in some cities, and it’s free elsewhere.

For advertisers: Videojobshop sets a new standard for online
advertising with superLeaderboards(TM) (910×250) that are three times the
size of standard leaderboards (728×90). These supersized ads dominate each
page and guarantee that advertisers’ messages will be seen. With
superLeaderboards(TM), advertisers finally get what they’ve never had
online, but always had in print: the impact of a full-page ad.

Alan Jacobson, a managing partner at VideoJobShop and the designer of
the site, called for this bold approach to improve the effectiveness of
online advertising in this story at brasstacksdesign.com/ads.htm.

According to Jacobson, Google Adsense will generate revenue for the
site until the superLeaderboards(TM) catch on. And like everything else at
the site, even the use of Adsense is unique — with three 300×250s ganged
together for maximum impact.

With its video library, Facebook widget and superLeaderboards(TM),
VideoJobShop will change not only how people search for jobs and qualified
candidates, but also how advertisers reach them.

RealPeopleRealStuff, LLC was launched in May 2007 as the first
all-video advertising site for goods and services. Since then, it has
partnered with many newspapers across America, including The Pittsburgh
Post-Gazette. IXIS IT, Ltd. provided development solutions for both
realpeoplerealstuff and VideoJobShop.

SOURCE RealPeopleRealStuff, LLC
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